Future Shock is a 1970 book by American futurist Alvin Toffler,[1] written together with his spouse Adelaide Farrell,[2][3] in which the authors define the term "future shock" as a certain psychological state of individuals and entire societies. The shortest definition for the term in the book is a personal perception of "too much change in too short a period of time".[citation needed] The book, which became an international bestseller, has sold over 6 million copies and has been widely translated.
Sometime about the middle of 1963, my colleague Charles Weingartner and I delivered in tandem an address to the National Council of Teachers of English. In that address we used the phrase "future shock" as a way of describing the social paralysis induced by rapid technological change. To my knowledge, Weingartner and I were the first people ever to use it in a public forum. Of course, neither Weingartner nor I had the brains to write a book called Future Shock, and all due credit goes to Alvin Toffler for having recognized a good phrase when one came along. (p. 162)
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